Bourbon tasting at Global Atlantic’s booth
Offering free bourbon and chocolate tastings is an effective way to get people to visit your trade show booth.
The fine folks at Global Atlantic Financial Group hit all the right notes at ICCFA in Nashville. In this video, Maureen Carney, Director of Business Development – Sales for Global Atlantic, shares how they are able to get 6% growth on their preneed insurance policies.
A note to those who preplan and prepay – in most states, you buy an insurance policy rather than give the money to the funeral home (a few states have trust funds for funeral preplanning). The family owns the insurance policy, so if something should happen to the funeral home or you move to another market, you still have your money available to you in that policy. And, should the insured die before the policy is totally paid up, the death benefit is totally covered! Smooth….
